YomaworksBack
Education · Website · UI/UX · Creative direction

TokTok Class

A K-culture web home for a Korean teacher with a huge following.

A vibrant hub for the class, with elements from the K-Pop and Korean Wave phenomena woven in to entice young clients to join TokTok Class.

Client
TokTok Class
Services
Creative direction, UI/UX design
Sector
Education / Language learning
TokTok Class — screen 1 of 4
TokTok Class — screen 2 of 4
TokTok Class — screen 3 of 4
TokTok Class — screen 4 of 4

The challenge

TokTok Class is a place, online and in person, to learn Korean. The teacher is a YouTuber with a large following, active on Instagram and TikTok, and she uses the website to introduce the service and sell her courses.

Our approach

The design draws on the beloved Bora Ssaem character and her established social media presence. Bora Ssaem was already a renowned influencer sharing South Korean culture and language, so the site picks up vibrant colours reminiscent of young South Korea's beauty ads, and captivating illustration styles.

Results

No public numbers for this one — the work speaks in how it feels.

2
disciplines: creative direction and UI/UX design
1
website to introduce the service and sell courses
2
cultural currents woven in: K-Pop and the Korean Wave

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