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Website · Web app · Product design · Art direction

Andai Aku

A storybook where your child is the hero, on every page.

A bilingual website that works like the book. Scrolling is the story: a child flies through the clouds while short lines appear one by one, then lands in a new world on each step, always asking "Where could you go?". The same bedtime scene is then redrawn in each of the four art styles, so a parent sees the choice instead of reading about it. Below it, each part answers a question a parent has before ordering. Story covers and art-style cards carry a likeness rating, because styles differ in how closely they match a child's face. A card stack shows the four steps one at a time. Format cards put digital and printed side by side. Trust tabs and a FAQ answer the doubts that come with handing over a child's photos. The Indonesian and English switch is there because the families it is for speak both. It ends in one order form that asks only for what the book needs: a story, a style, a language, a format, the child's details and three photos.

Client
Andai Aku
Services
Brand identity, Art direction, UI/UX design, Web development, Character pipeline
Sector
Personalized children's books
Andai Aku — the website on desktop and phone: the scroll-driven intro with a child flying through the clouds
Andai Aku — the whole page on desktop and phone: steps, stories, art styles, formats, trust and FAQ
Andai Aku — the same story scene redrawn in four art styles: Sunny Morning, Dusk Fable, Bright Noon and Bedtime Story
Andai Aku — the order flow on desktop and phone: story, art style, language, the child's details and three photos

The challenge

Personalized children's books usually mean a name swapped into a template. Andai Aku set out to put the child's own likeness on every page, in Indonesian or English, without turning each order into a custom illustration job.

Our approach

Each story is illustrated once per art style and hand-approved. For every order only the child figure changes: it is rebuilt from three photos (front face, side profile, full body), and the name is typeset as its own layer, never drawn by AI. Four art styles, two languages, and a rule that a page never depends on the child's height or clothes.

Results

No public numbers for this one. Here is what the product is made of.

4
art styles: Sunny Morning, Dusk Fable, Bright Noon and Bedtime Story
3
photos per child: front face, side profile and full body
2
languages, one per book: Indonesian or English

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